DAI227 week 11

Week 11 DAI227 Questions - Topic - THEME PARKS & SHOPPING MALLS


1) In Margaret Crawford's Essay "The World in a Shopping Mall she outlines that 'the size and scale of a mall reflects "threshold demand"' - what is meant by this term? 

That people tend to be more dependent on having a shopping mall that we have them everywhere, even if they are just a one stop store

2) In the same article Margaret Crawford describes something called "spontaneous malling" - what does this mean?

Pg. 18 “The transformation of shopping into an experience that can occur in any setting has led to the next stage in mall development: “spontaneous mailing,” a process by which urban spaces are transformed into malls without new buildings or developers.” in today’s world of consumers, you don’t need a physical mall or store to shop or buy things anymore, you can just buy them online.

3) According to Michael Sorkin in his essay 'See you in Disneyland', how did Disneyland have its origins?

Disney had a deal with ABC to promote their park with a tv promotion, in return for the networks money, Disney offered their precious commodity: the mouse

But the most direct ancestor, origins is the World’s Fair in 1951

4) Michael Sorkin writes in his essay that Disney's EPCOT Center was motivated largely by frustrations Disney felt at his Anaheim CA park. What were those frustrations?

The frustrations were the million lost to others who were housing his visitors. And the disorder of it all the sullying of his vision by a sea of sleaze

5)In his essay "Travels in Hyperreality" Umberto Eco describes Disneyland as 'a place of total passivity' - what does he mean by this?

It’s describing the way people have to act and behave in the park. Like when people wait in line they act entirely different and robotic. That people are told what to do, over and under just to get to the same place in the end.  It’s similar to being a controlled person to perform at a mechanical pace to maintain order.